Creating E-books and Lead Magnets in Word
The Quick Summary: How to use Word to create jaw-dropping documents and consistently leave your clients delighted with an open-mouthed WOW!
Course Summary
Are You Missing Out On This Goldmine for The Smart and Creative VA?
As a VA it’s important to know what the market and your clients are looking for.
That’s where you find the gold.
And there is a rich, largely untapped treasure just waiting to be mined by the smart-thinking VA who is willing to get good – really good – in a particular field.
We’re talking e-book and lead magnet creation.
Businesses today understand better than ever the importance of brand, sales and marketing. Online and offline.
Which is good news for you.
Because the use of client journey mapping, sales funnels, campaigns and Social Media creates a desire and hunger for fresh, persuasive and influential marketing collateral.
Stuff like:
- ✔ Lead magnets
- ✔ E-books
- ✔ Guides
- ✔ Checklists
- ✔ Summaries
- ✔ Thought Leader Content
- ✔ Market Reports
- ✔ Trend and Forecast Guides
- ✔ And more...
Some businesses know exactly what they want to say. They just don’t have the time or creative know-how to put it all together in a smart beautifully presented publication.
If you have a strong grasp of Microsoft Word you can help them.
Some businesses have an idea of what they want but may be unsure how to put it into precise words – or what the best format is.
If you understand what can be created with Microsoft Word you can help them.
Some companies are still unaware of how valuable e-books and lead magnets can be for their business.
If you can demonstrate how to create stunning publications in Microsoft Word they will see you not just as a VA... but as a VA with a commercial and marketing head on.
That’s the beauty of being a self-motivated, creative and smart-thinking VA.
You will be asked to make documents to order – and feel super confident whatever task you’re given.
You will gain a reputation for initiative and flair.
You will NOT have to wait for people to call you. You will be able to approach clients and companies with your own ideas for their business.
You may well find others seeking you out for your skills and Word wizardry.
There is a wealth of untapped potential income out there – waiting for you to mine.
Naturally, clients will demand the very best.
And if you’re wanting to tap into this e-book and lead magnet treasure trove, having an efficient and productive way of working is essential. Otherwise you may get bogged down with projects and feel swamped all the time.
But that shouldn’t be the case.
When you know the ‘How’ you can concentrate on the content and quality for your client. And they will love you for it.
Everything you need to make a successful business from this kind of work alone can be learned.
And if you are ready to give me a couple of hours of your time I will show you in this course how to do it all – even if you haven’t a clue where to start in Microsoft Word.
I’ve got you covered.
You’ll be shown how to do the page set up, margins, paper size, headers and footers, page numbers, cover pages, styling and branding, bullet points, numbering, lists, tables, page and section breaks, changing layouts, inserting and captioning pictures and adding an index.
And more...
Give me just two and a half hours to follow my lead in this online course. I will walk you through each stage of the creation process, step by step on screen.
What you learn with me here can be applied to any document you create in future. So it’s about much more than e-books and lead magnets.
This is learning for a lifetime. It will serve you and your VA business well.
No need to struggle any more with Microsoft Word. Let’s make it easy for you.
No need to spend endless hours and hours looking up stuff. Everything you need is here in one place.
No need to panic or feel nervous when a client asks you to create an e-book or lead magnet. Instead, feel confident with each project they trust you with.
Essential training plus all the other tips and shortcuts you need to do a brilliant job in a timely fashion.
There is gold out there. Go grab a piece for yourself with the confidence from this course...
Course Curriculum – Here’s What You Get
Your Trainer – Shelley Fishel
Introducing “The Queen of Microsoft Office”
Shelley Fishel
Meet Shelley Fishel: Your Microsoft Office Maestro
Shelley's journey didn't follow the traditional path. At just 17, she left school to run her father's business—a experience that gave her an unshakeable understanding of what it means to juggle multiple responsibilities and keep everything running smoothly. Sound familiar?
Twenty-five years ago, when Shelley re-entered the workforce as her children grew, she discovered her true calling: helping assistants like you master the tools that make or break your day. She started by streamlining admin processes, then found her passion for training, eventually launching her own company focused exclusively on what PAs and EAs need to know.
Why Assistants Love Learning from Shelley
She gets how you think. Shelley understands that you're the lynchpin holding everything together. You have diverse responsibilities, multiple contacts, and one overarching goal: helping your executive perform at their absolute best. She's designed her training around this reality.
She speaks your language. No tech jargon or unnecessary complexity. Shelley breaks down Microsoft Office features into simple, practical steps that you can implement immediately. As she puts it, she's a "lover of lists" who helps you get things done "quicker, easier, and more elegantly—without drowning in Google first."
She's proven her expertise. With over 2.5 million books sold worldwide (translated into multiple languages), 20+ years of hands-on training experience, and 10,000+ training hours under her belt, Shelley knows Microsoft Office inside and out. But more importantly, she knows how to teach it in a way that sticks.
The "Angel on Your Shoulder" Approach
As one client perfectly said: "Shelley's like the angel on my shoulder." Her bite-sized lessons (most under 10 minutes) let you solve problems faster than drinking a cup of tea. No more frantic Googling while
while your executive waits for results.
Real results: One client reduced a 3-hour monthly task to 30 minutes after just one training session—reclaiming nearly a full day every month.
When you learn from Shelley, you're getting a partner who understands the unique pressures of supporting executives and wants to help you feel confident, capable, and truly indispensable to your team.
Start Your Course
with Shelley Today
Get Creative – Master Microsoft Word – Go for Gold
How to Create eBooks and Lead Magnets with Ease
£297
-
Learn the things you need to use in Microsoft Word to create eBooks and Lead Magnets